When Alex, the CEO, and Laurent, the Chief Product Officer, approached me for assistance, I eagerly accepted. Nabla’s initial product was a care delivery platform similar to the one I built at Sherpaa, but it incorporated AI magic throughout most of its features. At the time, I was interested in developing virtual care practices and sought a platform that could primarily facilitate asynchronous care delivery. As they developed this platform, they also began working on an ambient AI scribe for online doctor-patient verbal conversations. Given the limited market for an asynchronous care delivery platform, I advised them to abandon that product and focus solely on their ambient AI product, Nabla Copilot.

My role then became helping the Nabla team define:

• the early features of Copilot

• the product roadmap and strategy

• The sales strategy

And finally, most importantly, my role at this stage was evangelizing Nabla to the US industry via my network of thought leaders and decision-makers who have followed my writings and doings over the years. I’ve been around long enough to know that the best technology rarely wins in healthcare. It’s the companies that realize early on that success comes from sales chops first and technical chops second. But Nabla is a special company. They understand the power of beautiful design and elegant branding. Those are the kinds of companies I love to work with and build. Everything is art to me. It should all be elegant and beautiful.